How a Professional Blogging Service Can Help

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Last Updated on December 28, 2017 by Ellen

I’ve been blogging for about eight years, and in the beginning, I had no idea that a professional blogging service even existed. I used Blogger, and if I wanted something done on my site, I tried to figure out how to do it myself, or it didn’t get done. I’m sure you’ve seen me mention several times that I am NOT technical. While I can do the basics and follow general directions, I do not play with CSS or edit the core functions of my blog. With my luck, I’d delete the entire thing accidentally. This post contains affiliate links.

How a Professional Blogging Service Can Help

For the past several years, I have been working 60+ hours a week to maintain my six blogs and learn new skills. Social media channels regularly change. Facebook decides who they do and do not want to see your posts. Pinterest changes the algorithms they use to show you pins. WordPress updates and causes a conflict with plugins.  It seems like every day; someone is sharing information about a new change or a problem with their site.

I started feeling completely overwhelmed with all of the things I needed to understand and implement to increase my traffic. Eight hour days turned to ten hour days which turned to twelve hour days. The time spent working wasn’t the whole problem. I found that I was spending all day working but not seeing an improvement. No matter how much I tried to understand what the new changes to Pinterest algorithms meant and how to revert to a previous revision on a plugin that messed up my site, I always felt like I was behind.

This year, I have decided that it makes sense to work with a few professional blogging service companies to get my workload under control. I cannot continue to 12 hour days and move forward in other areas if I am constantly trying to handle everything.

• Pinterest Management – Algorithms? Group boards? Long pins? There are just too many changes to keep track. I have started using Simple Pin Media to manage my Pinterest account. They know how to decipher the analytics and understand the algorithm changes. They know what’s trending and can make sure that my pins receive the most notice possible. They have a variety of different services at different price points. More information.
• Managed Hosting – There’s a lot of difference between hosting and managed hosting. With hosting, you only have your blog hosted. This hosting probably includes very little if any technical support or assistance in case or problems. With managed hosting, you receive hosting and technical support which can include backups, WordPress upgrades, and technical support. I use WPEngine for managed hosting. They do my WordPress updates, daily backups, WordPress security and 24/7 technical support from someone who speaks English. I don’t need to worry about what the latest Genesis update is going to do to my site when I upgrade. They thoroughly test each WordPress upgrade before they do it on your blog. If I add a plugin or make a change that totally messes up my site, they can and do fix it quickly for me for no extra charge. They also manage DDoS and brute force attacks which means that my site will NEVER be down again for hours or days without a response. More information.
• Media Kit Development – I have tried a few times to create my media kit, and it ends up look amateurish and not professional. That is the last thing that I want a brand to think when I send them my media kit. Rather than spend hours on end trying to make a media kit that I’m happy with, I hire someone instead. I have used HP Media Kits several times and am super happy with their service. More information.
• Growing Your Followers – While numbers aren’t everything, they are something when applying for sponsored work. It takes time to find new people to follow and unfollow those accounts that aren’t a good fit. Sometimes, it also takes subscriptions to premium services. Rather than take the time myself to do this on a daily basis, I use a professional blogging service. More information.
• Technical Support – I have already mentioned my lack of technical knowledge, so when something comes up that doesn’t work right, or my site isn’t as fast as I want, or I’m getting a weird error I don’t know how to fix, I need someone to fix that. Yes, I try to fix it myself first, but rather than play with things that I do not understand, I use WPCurve for 24/7/365 technical support. Not only will their developers fix any small errors, but they will also send you recommendations to improve your site. They have very reasonable monthly packages. They can boost your brand, your conversion rate, speed up your site, reduce your bounce rate and increase your search engine traffic. More information.

Is there a professional blogging service that you recommend?

Ellen

Ellen is a serial entrepreneur who owns 9 profitable blogs, two printable stores, an online vintage jewelry business, and a variety of other work at home endeavors. She shares tips for working at home successfully.

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